Why You Won’t Quit Your Job — Premature optimization

When I began writing Passion & Purpose in 2009, I met Susan, a young woman on the brink of quitting her investment banking job to pursue her lifelong passion of starting a nonprofit. A year later, when I asked how her new venture was going, I was surprised to hear that she “couldn’t bring herself to quit” in the first place. And when we bumped into each other last week, I found her toiling away in exactly the same role, still dreaming of her nonprofit venture, but now more depressed than ever.

Why can’t Susan just leave the job she despises? More generally, what powerful forces are pulling us back toward the “devil we know”?

Read the article: Why You Won’t Quit Your Job